Sunday, August 29, 2010

Pest Solutions, Busy Living, and Handyman Joe...

These are all great companies, owned by the same guy, and all brilliantly marketed. I'm particularly fond of the Pest Solutions 365, however. I was on my way to a family shoot a few months ago, when I pulled up behind a bright yellow and black-striped car. I noticed as people drove past this particular set of wheels that their curious stares turned into laughter as they drove past and caught a glimpse of a terrific marketing idea. This car was not only decorated like a hornet, it LOOKED like one.
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I stole several pictures and shared a good laugh with my husband about it that night. Little did I know that I'd be shooting more of their advertising strategy last week! During a video interview with the owner, a couple of bugs, and a few other company employees, I got to follow this great crew around and capture a little of the hilarity of the day in still form. I hope you enjoy a peek into my day with a couple of life-sized bugs and the people who try to exterminate them.

P.S....I hate bugs. Particularly bees and roaches. Got bugs? Call 402-334-BUGS. Or call me to photograph them :-)


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Video interview first aid...
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I believe the questions began to get a little personal at this point.
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I was holding a camera. I never swung a punch. Pinky promise.
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Joe wears a lot of hats. You're going to see him later. He tends to be a little yellow.
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This swing was not for either camera. When he's not working, I suspect we can find him on the golf course
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And for you Coke haters, half way through the interview, we switched our first aid kits.
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John - thanks for making my job more fun than should be legal. It was great to get to know you a little and I hope that between you and me, we can get James D. straightened out before long ;-)
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Handyman Joe joined us for a quick tour. This guy was not only a jack of all trades, I think he's the master of them all, too. But a little secret...he's not Joe.
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And now for the creepy things that make my skin crawl. Somehow...they seemed a little more warm and fuzzy for this interview.
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I do have to give these bugs some credit. Here they are trying to help a guy out - promoting for Ralph. I think they might be on to something here. Yet another great marketing strategy.
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And no bug's day is complete without a little game of football. You see them tackling one another in your yard all the time, right?
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Interception
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And he's running from the 50 yard line (can you tell I don't watch much football?)
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Touchdown!
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But at the end of the day, it was time for these bugs to go to bug heaven and stop bothering these poor people. Thank you, Pest Solutions 365!
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A super sweet couple interviewed for Busy Living.
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Dan and Joe, thanks for letting me follow you around and take pictures of what you do best! You guys are great. And thanks for introducing me to Caffeine Dreams. Hope we get to work together again soon.

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